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SKIMDO exists because

I discovered something I wasn’t supposed to. Years of being told and shown that our hair was unacceptable, left me feeling like I was born with a curse. That is until I went to Brazil in my late teens and saw first hand that afro, curly, wavy, bushy, fluffy, thick and thin curls were — unbelievably, jaw-droppingly beautiful.

Upon returning back home, I made it my mission to create a product that mimicked that feeling of regal freedom I witnessed in Rio. Something to unfurl the tight ball I had wound myself and my hair into, and unbind me from the 4-6 products I used every morning just to leave the house.

SKIMDO is a single concentrated, thick, luxurious gel-cream that is applied to style curls after the cleansing phase. I designed the formula to nourish, protect and elegantly hold the curls for up to a week, per application. This is a world’s first and only.

It’s for the active and the idle. The shy and the bold. Because there are so many things we’d rather be doing than our hair every day, and when it comes to doing our hair every week — let’s embrace that time with ourselves, cherish ourselves, reset and restore.

After all — it’s our natural glory.

And if you’re looking for the magic words, here they are — I haven’t had a bad hair day since I created SKIMDO 9-years ago.

Kim, Founder

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SKIMDO has gained cult status amongst artists and athletes who use it, including FKA Twigs, Neneh Cherry, Lianne La Havas, Shona Vertue and Sammy Picone.